TikTok vs. Reels: 哪个对参与率更好?

TikTok vs. Reels: 哪个对参与率更好?

Ngati mukufuna kufikira anthu omwe samakutsatirani kale, ndi mtundu uti womwe uli bwino: Reels kapena TikToks? Tinanyamuka kuti tidziwe.

TikTok vs. Reels ndi imodzi mwamipikisano yayikulu nthawi yathu, monga Coke vs. Pepsi kapena BetaMax vs. VHS, kapena mathalauza motsutsana ndi culottes.

Mutha kukhala mukuganiza zopanga ndalama mu Instagram Reels kapena Tiktok ndikudzifunsa ngati muyenera kuchita zonse ziwiri kapena kungoyang’ana chimodzi. Koma zimakhala zovuta kusankha mbali pamene palibe amene angagwirizane kuti ndi iti yomwe ili yabwino pamitengo yachinkhoswe.

Ena pazamalonda ochezera a pa TV amakhulupirira kuti makanema a TikTok amachitapo kanthu chifukwa algorithm ya TikTok ndi “yabwino;” ena amati Reels amapeza chidwi kwambiri, chifukwa mawonekedwe ake amakankhidwa molimbika ndi Instagram kwa aliyense nthawi zonse.

Kumbali imodzi, tsamba la TikTok la Kwa Inu (#fyp) limasinthidwa malinga ndi zomwe ogwiritsa ntchito amakonda. Kumbali ina, Tsamba la Instagram Reels Explore ndizomwe zimasungunuka. Kodi ndinu abwinoko kuti mufikire omvera enaake, omwe mukufuna…

Pakuyesaku, ndidatumiza zomwezo ku Reels ndi TikTok, ndikuyesa momwe ikuchitira mkati mwa sabata.

Nazi zomwe zinachitika.

Hypothesis: Reels amachita bwino kuposa TikToks

Pali kusiyana pang’ono pakati pa Instagram Reels ndi TikTok, koma mapulogalamu onsewa amagwira ntchito chimodzimodzi: amalola ogwiritsa ntchito kupanga mwachangu, kusintha ndikugawana mavidiyo afupipafupi. Onse a Reels ndi TikTok amapatsa ogwiritsa ntchito zosefera zosiyanasiyana zosangalatsa ndi zotsatira, komanso kuthekera kowonjezera nyimbo ndi mawu.

Koma ngakhale onsewa amapereka magwiridwe antchito ofanana, tikufuna kudziwa ngati wina amakulitsa chinkhoswe kuposa mnzake… chifukwa palibe amene akuwoneka kuti akudziwa.

Brayden Cohen, Social Marketing and Advocacy Lead, adawona kuti vutoli ndi losavuta kwambiri. “Ngati mtundu ulibe wotsatira pang’ono, ndikuganiza kuti ndizovutirapo kuti Reel yawo ikhale ndi ma virus,” akutero. “Ngakhale ndi TikTok, sindikuganiza kuti mtundu wanu uyenera kukhala ndi otsatira ambiri kuti TikTok yanu iphulike ndikuyambitsa ma virus.”

Kuyesera kulikonse kwabwino kumafunikira lingaliro, ngakhale (kufuula kwa mphunzitsi wanga wa giredi 9!), ndiye tingosankha mbali apa.

Tinene… Reels. Reels mwina adzachita bwino. Kupatula apo, Instagram ikufuna kuti tilowe mu Reels zoipa kwambiri iwo adzachita chirichonse kuti zinthu zanga ziziyenda bwino… mwina! Mwachiyembekezo!

Njira

Ndinaganiza zopanga ndi kutumiza mavidiyo asanu afupiafupi papulatifomu omwe anali ofanana momwe ndingathere.

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TikTok vs Instagram Reels mavidiyo achidule ofanana

Chofunika kwambiri, ndidapanga kanema aliyense watsopano mu nsanja: awa anali ayi adatumizidwanso. Chifukwa chake pali kusiyana kobisika pakati pa chilichonse – monga sindinapeze chojambula chozizira cha TikTok pa Instagram Reels – koma ali pafupi momwe ndingathere.

O, ndi kusiyanitsa kwina kwina. Pa Instagram, mutha kutumiza Reel yanu ku chakudya chanu chachikulu komanso tabu yanu ya Reels, ndiye ndidachita zimenezo. Zinangomveka bwino.

@thetiktokdealxo

♬ Anyamata – Lizzo

Ndidapewa mawu ofotokozera ndi ma hashtag pamapulatifomu onse awiri, ngati zingasokoneze zotsatira mwanjira ina. Zinali zokhuza zomwe zili muvidiyoyi. Yakwana nthawi yoti masomphenya anga aulembere!

@thetiktokdealxo

♬ Ndine Njala Kwambiri – Karter Zaher

Kusemphana kwakukulu kumeneko kumawoneka ngati kusokoneza chibwenzicho pang’ono, kotero ndinaganiza zoyambitsa akaunti yatsopano ya Instagram kuti ndiwonetsetse kuti masewerawa anali abwino komanso abwino. Ingakhale nkhondo yeniyeni ya ma algorithms!

Onani izi pa Instagram

Cholemba chomwe @thereeldealxo

Zotsatira

Palibe chopaka shuga: TikTok idaphulitsa Reels m’madzi.

Ndinkayembekezera kuti ma Reels omwe ndidatumiza ku akaunti yanga yowotcha padzakhala ochepa kuposa momwe ndikanakhalira ndikadawagawana ndi onditsatira pa akaunti yanga yeniyeni, koma ndidakhumudwa kuti sanafikire. aliyense.

Ndinkaganiza kuti ma Reels amakankhidwira kwa omwe satsatira komanso kuti ndipeza mawonedwe angapo, ngakhale sindingathe makonda kapena ndemanga.

Ndizochititsa manyazi kugawana ziwerengerozi, koma sayansi imakhudza kuwonekera ndi choonadi koposa zonse. Ma Reels anga a Instagram adapeza mawonedwe opitilira awiri chilichonse. ZIWIRI.

WAMWANO.

Mawonekedwe a Instagram Reels

Pakadali pano, pa TikTok, a zenizeni zomwezo kwenikweni adandipangira nyenyezi.

Ndikutanthauza, sindine Charli D’Amelio. Koma ndimasangalatsidwabe kuti akaunti yanga, yomwe inali ndi osatsatira zero nditayamba kuyesaku, idakwanitsa kuchita bwino. Mawonedwe 450 pavidiyo iliyonse. Ndidalandiranso zokonda zochepa kuchokera kwa alendo… ndikutsatira!

TikTok ntchito amakonda

Kodi zotsatira zimatanthauza chiyani?

Kuchokera kukuyesera kwasayansi komanso kotopetsa uku, kutsimikizira kwanga ndiko TikTok imachita ntchito yabwinoko yokankhira zomwe zili padziko lapansi kuposa momwe Reels amachitira… osachepera ngati muli ndi omvera ang’onoang’ono (kapena kulibe) kuti muyambe nawo.

Ngati mukuyang’ana kuti mukwaniritse zomwe muli nazo ndikumanga omvera kuyambira pachiyambi, TikTok mwina ndiye chisankho chabwino kwambiri.

Komabe, kuyesera uku sanatero kuyesa kunali kuchuluka kwa zomwe Reels amapeza ngati muli ndi omvera omwe analipo kale.

Kodi kutumiza ma Reels kuchokera muakaunti yokhala ndi otsatira kungapangitse Instagram kukhala yofunika kwambiri pazomwe ndili nazo mu algorithm yake? Mwina otsatira anga akadapereka ndemanga, kukonda kapena kugawana zomwe ndimakonda?

Koma mpaka nditakulitsa TikTok yanga potsatira momwe ilili (mlendo wachifundo) kupita ku china chake chotsutsana ndi omvera a akaunti yanga ya Instagram, sitidzadziwa momwe angafananidzire.

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Pomwe ndikudikirira moleza mtima kuti ndikhale wotchuka wa TikTok, bwanji osayesa izi nokha? Ndizochepa kwambiri komanso zotsika, ndipo mupeza mwachangu zomwe zili zoyenera pamtundu wanu komanso njira zama media. Ndipo ngati mukufuna kunditsatira mukadali pamenepo… chabwino, ndiye kupambana kwa aliyense.

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