社交媒体发布最佳时机：利用数据驱动策略提升参与度

Ndi nthawi iti yabwino yotumizira ma social network? Kupatulapo zochepa, m’mawa kwambiri mkati mwa sabata ndiye kubetcha kwanu kopambana.

Galasi wagalasi pakhoma, ndi nthawi iti yabwino yotumizira pa TV, pambuyo pake?

Ndi funso otsatsa pazama TV akhala akufunsa kuyambira kalekale – chabwino, kuyambira chiyambi cha Facebook, osachepera – koma tili pano kuti tithandizire.

Nazi nthawi zabwino kwambiri (komanso zoyipa) zotumizira mu 2024.

Nthawi zabwino kwambiri zotumizira pa TV mu 2024

Nthawi zambiri, nthawi yabwino yotumizira pa TV ndi 8:00 AM PST (5:00 AM EST) Lachitatu. Koma network iliyonse ili ndi malo ake okoma.

• Nthawi yabwino yotumizira Facebook ndi 7:00 AM PST Lachiwiri.
• Nthawi yabwino yotumizira Instagram ndi 11:00 AM PST Lachitatu.
• Nthawi yabwino yotumizira X (Twitter) ndi 7:00 AM PST Lolemba.
• Nthawi yabwino yotumizira LinkedIn ndi 9:00 AM PST Lachiwiri.
• Nthawi yabwino yotumizira TikTok ndi 7:00 PM PST Lachinayi.
• Nthawi yabwino yotumizira Ulusi ndi 8:00 AM PST Lachiwiri.
• Nthawi yabwino yotumizira Pinterest ndi 12:00 PM Lachisanu.

Nthawi yabwino yotumizira pa Instagram

Nthawi yabwino yotumizira pa Instagram ndi 11:00 AM PST Lachitatu.

Nthawi yoyika pa Instagram:

• Lolemba: 11:00 AM PST
• Lachiwiri: 8:00 AM PST
• Lachitatu: 11:00 AM PST
• Lachinayi: 11:00 AM PST
• Lachisanu: 2:00 PM PST
• Loweruka: 8:00 AM PST
• Lamlungu: 6:00 PM PST

Recency ndi chizindikiro chofunikira kwambiri mu algorithm ya Instagram. Izi zikutanthauza kuti khalidwe la omvera ndilofunika kwambiri pa nthawi yotumizira. Kuganizira za nthawi imene omvera anu amapukutu, ndi kukonzekera moyenerera, kudzakuthandizani kukopa chidwi kwambiri.

Timuyi imanenanso kuti mafakitale ena atha kukhala ndi mwayi wabwinoko pa Instagram pomwe anthu akuyenda momasuka madzulo. Mwachitsanzo, anthu amakonda kusaka nyumba, kugula, ndi kuonera mavidiyo masana. Maakaunti anyumba, ogulitsa, ndi zosangalatsa atha kupeza zotsatira zabwinoko kutumizidwa pa Instagram madzulo.

Ziwerengero zazikulu za Instagram zomwe muyenera kukumbukira mukatumiza:

• Maakaunti a Bizinesi ya Instagram amatumiza zolemba 1.55 pazakudya zazikulu patsiku, pafupifupi
• Ma post a Carousel ali ndi chiwopsezo chachikulu kwambiri chaakaunti yamabizinesi
• Kuyika malonda pa Instagram kumawonjezera malonda ndi 37%

Onani ziwerengero zaposachedwa kwambiri za Instagram pano (ndikuwona kuchuluka kwa anthu mu Instagram mukadali pamenepo.)

Nthawi yabwino yotumizira pa Facebook

Nthawi yoyika pa Facebook:

• Lolemba: 8:00 AM PST
• Lachiwiri: 7:00 AM PST
• Lachitatu: 7:00 AM PST
• Lachinayi: 8:00 AM PST
• Lachisanu: 7:00 AM PST
• Loweruka: 10:00 AM PST
• Lamlungu: 11:00 AM PST

Zikafika pakuwona pa algorithm ya Facebook, machitidwe am’mbuyomu ndi zochitika za otsatira ndizofunikira. Mukufunanso kuganizira nthawi yanji omvera anu omwe mukufuna kutsatakulabadira kusiyana kwa zone nthawi. Mosasamala kanthu za nsanja, nthawi zonse mumafuna kuyika mu nthawi ya omvera anu.

Nkhani yabwino ndiyakuti pafupifupi theka la ogwiritsa ntchito amayang’ana Facebook kangapo patsiku, ndipo amakhala nthawi yayitali pamalo ochezera a pa TV kuposa ena ambiri, ndiye kuti muli ndi mwayi wochepa tsiku lonse woti mutumize panthawi yovuta kwambiri.

Ziwerengero zazikulu za Facebook zomwe muyenera kukumbukira mukatumiza:

• Zolemba pazithunzi zili ndi chidwi kwambiri pa Facebook
• Maulalo amawu ali ndi gawo lotsika kwambiri la Facebook
• Opitilira 80% a ogwiritsa ntchito Facebook amapeza pulogalamuyi pama foni awo

Kuti mudziwe zambiri, onani ziwerengero zaposachedwa za Facebook ndi kuchuluka kwa anthu pa Facebook.

Nthawi yabwino yotumizira pa LinkedIn

Nthawi yabwino yolemba pa LinkedIn ndi 9:00 AM PST pakati pa Lachiwiri ndi Lachitatumalinga ndi kusanthula kwathu.

Nthawi yolemba pa LinkedIn:

• Lolemba: 11:00 AM PST
• Lachiwiri: 6:00-8:00 AM PST
• Lachitatu: 9:00 AM PST
• Lachinayi: 2:00 PM PST
• Lachisanu: 8:00 PM PST
• Loweruka: 4:00-5:00 AM PST
• Lamlungu: 6:00 AM PST

Malinga ndi Trish, ndibwino kuti mutumize mitundu yosiyanasiyana tsiku lonse pa LinkedIn. “Timakonda kutumiza zolembedwa zambiri m’mawa ndi makanema masana,” Akutero. Zili choncho chifukwa anthu amakonda kucheza ndi makanema komanso zinthu zazitali masana masana, pomwe nthawi zambiri amakhala akufunafuna zowerenga m’mawa kwambiri.

“Mungaganize kuti m’mawa umakhala bwino pa LinkedIn, koma tapeza kuti zolemba zathu zamadzulo nthawi zina zimaphulika. Ngakhale kuti poyamba anali akatswiri omwe amadzuka ndikuyenda nthawi ya 5 koloko m’mawa, LinkedIn tsopano ili ndi akatswiri ambiri achichepere omwe akuyang’ananso panthawi yawo yopuma. Tikuwonabe bwino kwambiri isanafike 9 AM pa LinkedIn, komabe, “ akuwonjezera.

Riswick akutsindika kufunika kwa osapanga malingaliro omvera anu pa LinkedIn. Masiku ano, opitilira 78% a ogwiritsa ntchito LinkedIn akuchokera kunja kwa US. Kumvetsetsa amene amapanga msika wanu,ndi ndi nthawi ziti zatsiku zomwe atha kukhala pa intanetindizofunikira kwambiri popanga njira yotumizira bwino kwambiri.

Ziwerengero zazikulu za LinkedIn zomwe muyenera kukumbukira mukatumiza:

• 40% ya alendo a LinkedIn amachita nawo bizinesi patsamba sabata iliyonse
• LinkedIn posachedwa idayikidwa pa #1 nsanja yodalirika kwambiri ndi mitundu
• 82% ya ogulitsa B2B amawona bwino pa LinkedIn

Nawu mndandanda wathunthu wa LinkedIn statistics ndi LinkedIn demographics zomwe zimafunikira kwa ogulitsa, kukuthandizani kudziwa nthawi yanu yotumizira.

Nthawi yabwino yotumizira pa X (Twitter)

Nthawi yoyika pa X (Twitter):

• Lolemba: 7:00 AM PST
• Lachiwiri: 7:00 AM PST
• Lachitatu: 10:00 AM PST
• Lachinayi: 11:00 AM PST
• Lachisanu: 9:00 AM PST
• Loweruka: 9:00 AM PST
• Lamlungu: 9:00 AM PST

Monga Instagram, algorithm ya X (Twitter) imayika patsogolo zaposachedwa komanso amaika umafunika pa makonda. Twitter ikuti amasankha mitu yomwe ikupita patsogolo “mitu yomwe ili yotchuka tsopano, osati mitu yomwe yatchuka kwakanthawi kapena tsiku lililonse.”

Pakati pa nsanja zazikulu zochezera, X ndiyotchuka pazankhani komanso zochitika zaposachedwa. Ichi ndichifukwa chake, malinga ndi Trish, m’mawa amakhala malo okoma otumizira pa X.

“Posachedwapa tidachita kafukufuku wonena kuti tizilemba zinthu zowerengeka m’mawa pamene anthu akukonzekera kupita kuntchito kapena panthawi yopuma. Anthu amatha kufuna kuyamba kuwerenga tsiku lawo chifukwa amakhala maso. Ndikuganiza kuti zimatengera chifukwa chomwe zolemba zam’mawa zimachita bwino [X].”

Ziwerengero zazikulu (X) za Twitter zomwe muyenera kukumbukira posankha nthawi yabwino yopangira Tweet:

• Pafupifupi Anthu 250 miliyoni pitani ku X tsiku lililonse
• 80% ya magawo a X ogwiritsa ntchito kuphatikiza kuwonera kanema
• 23% ya aku America amalandila nkhani kuchokera ku X

Nawu mndandanda wathu wathunthu wa ziwerengero za Twitter (ndi kuchuluka kwa anthu pa Twitter, nawonso.)

Nthawi yabwino yotumizira TikTok

Malinga ndi kusanthula kwathu, nthawi yabwino yotumizira TikTok ili 7:00 PM PST Lachinayi.

Nthawi yotumiza pa TikTok:

• Lolemba: 10:00 PM PST
• Lachiwiri: 9:00 AM PST
• Lachitatu: 7:00 AM PST
• Lachinayi: 7:00 PM PST
• Lachisanu: 4:00 PM PST
• Loweruka: 11:00 AM PST
• Lamlungu: 4:00 PM PST

Mosadabwitsa, TikTok amathera nthawi yambiri pa pulogalamuyi panthawi yawo yopuma, yomwe nthawi zambiri imakhala masana. Ngati muli mubizinesi yomwe imachita bwino pamakina ambiri m’mawa – monga zachuma kapena ndale – mudzafuna kusintha nthawi yanu yotumizira kuti ikhale mtsogolo pa TikTok.

Algorithm ya TikTok imafuna nthawi yochulukirapo kuposa nsanja zina kuti mutumize ndikuwonetsa makanema pazakudya zoyenera. Izo zikutanthauza muyenera kuganiza zamtsogolo ndi khalani oleza mtima kwambiri kuposa momwe mungachitire pamapulatifomu ena.

Malangizo a Eileen ndi awa: “Musataye mtima ngati zomwe mwalemba sizikuwonetsa anthu ambiri m’maola angapo oyamba omwe adazilemba. Makanema a TikTok nthawi zambiri amafunikira maola 24 kuti atulutsidwe, chifukwa chake timalimbikitsa kuti izi zisamachitike ngakhale sizikulandira zibwenzi zokwanira nthawi yomweyo. ”

Chinthu chinanso choyenera kukumbukira: TikTok simasindikiza mavidiyo nthawi zonse mukangogunda “positi,” kotero muyenera kukumbukira izi mukamakonza nthawi yanu yotumizira. Mwanjira ina, tumizani posachedwa kuposa nthawi yomwe mukufuna kuti kanema wanu ayambe kuwonekera pazakudya za anthu.

“Taphunzira movutikira kuti pa TikTok muyenera kutumiza posachedwa kuposa momwe mungafune kuti kanema wanu akweze,” Anatero Trish. “Nthawi zina TikTok imatha kutenga pang’ono kuti itulutse vidiyo yanu chifukwa ikuyesera kudziwa chomwe kanema wanu ndi, yemwe ayenera kugwera, zinthu zamtundu wotere. Ichi ndichifukwa chake kuwonjezera mawu osakira ndikofunikira kwambiri – chifukwa kumakuthandizani kuti mulowe mu algorithm mwachangu. ”

Mukufuna thandizo ndi mawu osakira a TikTok? Takupatsirani mu kalozera wathu wa TikTok SEO.

Ziwerengero zazikulu za TikTok zomwe muyenera kukumbukira mukatumiza:

• 53% ya ogwiritsa ntchito amabwera ku TikTok kufunafuna “zoseketsa”.
• TikTok ndiye njira yomwe ikukula mwachangu kwambiri yopezera zinthu
• TikTok ndiye pulogalamu # 1 yotsitsidwa kwambiri m’maiko opitilira 40

Onani zambiri za TikTok pa blog yathu.

Nthawi yabwino yolemba pa Threads

Malinga ndi deta yathu, nthawi yabwino yotumizira pa Threads ndi 8:00 AM PST Lachiwiri.

Nthawi yoyika pa Threads:

• Lolemba: 9:00 AM PST
• Lachiwiri: 8:00 AM PST
• Lachitatu: 12:00 PM PST
• Lachinayi: 9:00 AM PST
• Lachisanu: 2:00 PM PST
• Loweruka: 12:00 PM PST
• Lamlungu: 1:00 PM PST

Instagram Threads algorithm imagwira ntchito mofananamo ndi Instagram mu ma algorithms a Facebook (palibe zodabwitsa pamenepo) chifukwa imayika zomwe zili pa:

• Zomwe mudakonda m’mbuyomu
• Ndizotheka bwanji kuti muyanjane ndi positi
• Anthu ena amakonda bwanji positi

Ndipo ngakhale chakudya cha Threads chimapangidwa mwaukadaulo ndi ma aligorivimu (ngakhale pali mawonedwe anthawi yomwe akupezeka) pali zina zoti zinenedwe kuti mupeze zolemba zoyenera pamaso pa anthu oyenera, panthawi yoyenera.

Eileen akupitiriza, “Kwa Threads, zochitika zambiri zimachitika mu gawo la ndemanga. Tawona opanga ndi ma brand ambiri akuyankha zomwe talemba komanso poyambitsa kutembenuka kwa ndemanga, izi zimakulitsa chibwenzi chathu. ”

Pachifukwa ichi, kupanga zolemba za Threads zomwe zimapangidwira kuyendetsa chinkhoswe, kaya ndi choncho mafunso omwe amayankha mwachangus, kapena nkhani zotentha zomwe zimawunikira gawo lanu la ndemanga, ndizovomerezeka.

Nazi zinthu zingapo zomwe muyenera kukumbukira mukayamba kutumiza pa Threads:

• Instagram Threads pakadali pano ili ndi ogwiritsa ntchito 15.36 miliyoni
• India ndiye dziko lomwe lili ndi ogwiritsa ntchito ambiri a Threads
• Ogwiritsa ntchito pafupifupi mphindi 6 patsiku pa Threads

Mukuvutikira kubwera ndi Ma Threads ochititsa chidwi? Onani malingaliro 45 a Creative Threads kuti akuthandizeni kuti muyambe. Komanso, phunzirani momwe mungapangire zolemba za Threads kuti zikhudze omvera anu panthawi yoyenera, nthawi iliyonse.

Nthawi yabwino yotumizira pa Pinterest

Nthawi yabwino yotumizira pa Pinterest, malinga ndi deta yathu, ndi 12:00 PM PST Lachiwiri ndi Lachisanu.

Nthawi yotumiza pa Pinterest:

• Lolemba: 10:00 AM PST
• Lachiwiri: 12:00 PM PST
• Lachitatu: 10:00 AM PST
• Lachinayi: 6:00 PM PST
• Lachisanu: 12:00 PM PST
• Loweruka: 1:00 PM PST
• Lamlungu: 4:00 PM PST

Pinterest ndi malo omwe maloto amakhala ndi moyo. Kuchokera ku inspo yakukhitchini kupita ku upangiri wa masitayelo, mayendedwe, maphikidwe, ndi malangizo a zodzoladzola, pali china chake kwa aliyense papulatifomu yayikulu 15 padziko lonse lapansi.

Koma, mosiyana ndi malo ena ochezera a pa TV, Pinterest sinamangidwe kuti ikhale yolamulira ma algorithmic. Ndi malo omwe mumapita kukakonzekera ukwati wanu kapena kukonzanso nyumba yanu, koma osati malo omwe mumatha maola 6 patsiku mosalekeza kusakatula makanema (* chifuwa * TikTok * chifuwa *)

Chifukwa cha izi, nthawi ndi njira zotumizira zimasiyana pa Pinterest kuposa pamapulatifomu opikisana. Omvera anu sangadzuke ndikuyamba kusuntha Pinterest, koma amatha kuthera nthawi yochuluka kumeneko madzulo.pamene akukonzekera ntchito yawo yotsatira kapena zosangalatsa. Nthawi zabwino kwambiri zotumizira pa Pinterest zikuwonetsa izi.

Eileen Kwok amakumbutsa ogwiritsa ntchito kuti aziyang’ana pa Pinterest SEO, osati kungotumiza nthawi. “M’malingaliro mwanga nsanja imayika patsogolo njira yanu ya SEO panthawi yomwe mumalemba. Ngati mukuyika mawu ofunikira m’mawu anu ndikuwongolera mbiri yanu, zolemba zanu zimayikidwa patsogolo ndi algorithm. ”

Nazi ziwerengero za Pinterest zomwe muyenera kukumbukira mukayamba kutumiza:

• 85% ya ogwiritsa ntchito Pinterest akuti amagwiritsa ntchito Pinterest kukonza mapulojekiti atsopano
• Zosaka zapamwamba za Pinterest US mu 2024 zikuphatikiza misomali, malingaliro a chakudya chamadzulo, ndi masitayelo atsitsi
• Anthu amakumbukira zotsatsa za Pinterest zabwinoko kuposa zosakondwa

Onani mndandanda wathu wathunthu wa ziwerengero za Pinterest kuphatikiza kuchuluka kwa anthu a Pinterest kuti mudziwe njira yanu.

Zinthu za 7 zomwe zimakhudza nthawi yabwino yotumizira pamasamba ochezera

Kupeza nthawi yabwino yotumizira malo ochezera a pa Intaneti sikungofuna kusankha nthawi mwachisawawa ndikuyembekeza zabwino. Ndi kuphatikiza zaluso ndi sayansi, kutengera zinthu zosiyanasiyana zomwe zimasintha zomwe omvera anu amachita pa intaneti.

Tiyeni tilowe muzomwe zimapangitsa kuti nthawi ifike.

1. Omvera anu apadera

Omvera anu si chiwerengero chabe; iwo ndi anthu enieni okhala ndi zikhalidwe zawozawo ndi zizolowezi zawo. Kumvetsetsa kuti iwo ndi ndani ndi sitepe yoyamba yodziwira kuti ndi nthawi iti yomwe angayang’ane pazakudya zawo.

Mukamasankha nthawi yabwino kwambiri yatsiku kuti mutumize pa TV, Ganizirani za kuchuluka kwa omvera anu (zaka, jenda, malo, zokonda), komanso chizolowezi chawo chochezera. Kodi ndi akadzidzi ausiku kapena mbalame zoyambirira? Kodi amagwira ntchito 9 mpaka 5 kapena amakhala ndi ndandanda yosinthika? Kudziwa izi kungakuthandizeni kudziwa nthawi yomwe ali otanganidwa kwambiri pa intaneti.

Koma osayima pamenepo – gwiritsani ntchito zida zowunikira zomwe zimaperekedwa ndi nsanja zapa media kuti mukumbe mozama. Yang’anani machitidwe omwe omvera anu ali otanganidwa kwambiri. Mwinamwake amakhala okangalika mkati mwa sabata panthawi yopuma masana kapena madzulo pambuyo pa chakudya chamadzulo. Pogwiritsa ntchito chidziwitsochi, mutha kusintha ndondomeko yanu yotumizira kuti mukope chidwi chawo pamene akumvetsera kwambiri.

“Masiku ano, ogwiritsa ntchito ambiri amakhala pa intaneti ndipo aliyense akumenyera chidwi chanu pazakudya zanu. Chifukwa chake chitani zinthu mwanzeru, khalani ndi njira yolimba yapa TV, ndipo phunzirani momwe mungayang’anire ROI yanu kuti mutsimikizire mtengo womwe mukupereka, ” akuti Eileen.

Malangizo a Pro: Mukufuna thandizo pokonza msika womwe mukufuna? Gwiritsani ntchito kalozera wathu wakuya wopeza msika womwe mukufuna kuti muyambe.

2. Makampani anu

Mafakitale osiyanasiyana ali ndi ma rhythms osiyanasiyana pankhani ya zochitika zapa media. Zomwe zimagwirira ntchito mtundu wa mafashoni sizingakhale njira yabwino kwambiri yoyambira ukadaulo.

Tengani kamphindi kuti ganizirani mtundu wa bizinesi yanu ndi momwe omvera anu amachitira ndi mabizinesi ofanana. Mwachitsanzo, ngati muli pantchito yolimbitsa thupi, mutha kupeza kuti otsatira anu amakhala otanganidwa kwambiri m’mawa kapena madzulo akamalimbitsa thupi.

Kumbali ina, ngati muli muzasangalalo, madzulo ndi Loweruka ndi Lamlungu litha kukhala nthawi yabwino yochita zinthu pamene anthu akungotsala pang’ono kufunafuna chochita.

Ndikoyenera kutchera khutu m’makampani anu, kaya mumaphunzira njira zoyenera kutsanzira, kapena kungowona misampha ina kuti mupewe. (Mwinanso mungalingalire kuwonjezera ndandanda zofalitsa pazoyeserera zanu zomwe zikupitilira kumvetsera.)

3. Mpikisano

Yang’anirani zomwe omwe akupikisana nawo akuchita, nawonso. Ngakhale simukufuna kuwatengera mwachindunji, kuyang’anira zomwe amalemba kungakupatseni chidziwitso cha nthawi yomwe omvera omwe mumagawana nawo akugwira ntchito kwambiri.

Yang’anani pazolemba zawo zomwe amachita bwino kwambiri (kapena fufuzani momwe akupikisana ndi anthu) ndikuwona momwe zimakhalira, kapena sinthani njira za omwe akupikisana nawo.

4. Magawo a nthawi

Kumvetsetsa nthawi ya omvera anu ndikofunikira kuti muwonetsetse kuti zolemba zanu zimawafikira nthawi yomwe akuyenera kukhala pa intaneti. Ngati otsatira anu amwazikana padziko lonse lapansi, muyenera kuganizira nthawi zosiyanasiyana zomwe amakhalamo.

Mwachitsanzo, ngati mumakhala ku Vancouver koma muli ndi otsatira anu ku New York, London, ndi Tokyo, kutumiza nthawi ya 9:00 AM nthawi yakomweko kungatanthauze kufikitsa omvera anu aku East Coast mwachangu komanso koyambirira, koma kuphonya omvera anu apadziko lonse lapansi. amene akugona tulo tofa nato.

Pakadali pano, ma brand omwe ali ndi anthu ambiri mdera linalake angalingalire kupanga chogwirira chapadera cha omverawo. (Izi zitha kukhala ndi phindu lowonjezera lokulolani kuti muyimirenso m’chinenero chomwe mukufuna.)

Kuti mukwaniritse aliyense, muyenera kutero pezani malire omwe amakulitsa kuwoneka m’magawo angapo anthawi. Izi zitha kuphatikizapo kukonza zolemba nthawi zosiyanasiyana tsiku lonse kapena kugwiritsa ntchito zida zowongolera zapa social media zomwe zimakupatsani mwayi wokonzeratu zomwe mwalemba komanso kutsata magawo enaake.

Malingaliro, malingaliro. Timangodziwa chida…

5. Ma aligorivimu a nsanja

Malo ochezera a pa TV nthawi zonse akusintha ma algorithms awo kuti apereke chidziwitso chabwino kwambiri kwa ogwiritsa ntchito. Ngakhale kuti zenizeni nthawi zambiri zimakhala zobisika, chinthu chimodzi ndi chotsimikizika: nthawi ndiyofunikira. Mapulatifomu ngati Facebook, Instagram, ndi Twitter amapereka mphotho zomwe zimapanga chinkhoswe zitangotumizidwa. Izi zikutanthauza kuti ngati mukufuna kuti positi yanu iwonekere kwambiri, muyenera kuyimitsa nthawi yoyenera.

Samalani nthawi yomwe omvera anu ali okangalika kwambiri ndipo yesetsani kufalitsa m’nyengo zapamwambazo. Koma musaiwale za moyo wa zomwe muli nazo.

Ngakhale zolemba zina zitha kukhala ndi vuto, zina – monga zobiriwira nthawi zonse – zitha kupitiliza kukopa chidwi pakapita nthawi. Yesani ndi nthawi zosiyanasiyana zotumizira ndikutsata zotsatira kuti mupeze zomwe zimagwira ntchito bwino kwa omvera anu ndi njira zomwe zilimo.

“Ngakhale nthawi zotumizira zakhala nkhani yotentha, ndikuganiza kuti ndizochepa poyerekeza ndi zaka zingapo zapitazo. M’malingaliro mwanga ndikofunikira kuyang’ana kwambiri zomwe zili patsamba lanu ndikumvetsetsa bwino za omwe mukufuna kuwatsata, machitidwe awo pa intaneti, komanso phindu lomwe zomwe mumalemba zitha kuwathandiza. ”

• Eileen Kwok, Moyens I/O Social Media Strategist

6. Zochitika zamakono ndi zochitika

Malo ochezera a pa Intaneti ndi malo osinthika, opangidwa ndi zochitika zamakono, tchuthi, ndi zochitika. Kusamala zomwe zikuchitika padziko lapansi kungakuthandizeni kugwiritsa ntchito mwayi wolumikizana ndi omvera anu.

Kodi pali msonkhano waukulu wamakampani ukuchitika? Tchuthi kapena chikondwerero cha dziko? Ndi viral meme kapena mutu womwe ukuyenda bwino? Kuphatikizira zochitika izi muzolemba zanu kungathandize kuti zomwe mumalemba zizimva kuti ndizofunikira komanso zapanthawi yakekuonjezera mwayi wa chinkhoswe.

Ingokumbukirani nkhani ndi kamvekedwe ka zolemba zanu – chimene chingakhale choyenera pa chochitika china chikhoza kukhala chosayenera kwa china. Sungani chala chanu pazomwe zikuchitika ndipo khalani okonzeka kusintha njira yanu moyenera.

7. Kuyesera ndi kusanthula

Pamapeto pake, palibe fomula yokwanira yokwanira nthawi yotumiza. Zomwe zimagwirira ntchito mtundu wina sizingagwire ntchito kwa wina. Ndicho chifukwa chake ndikofunikira yandikirani njira yanu yotumizira ndi mzimu woyesera komanso wofunitsitsa kuphunzira.

Yesani nthawi zosiyanasiyana zotumizira, mafupipafupi, ndi mitundu yazinthu kuti muwone zomwe zimakonda kwambiri omvera anu. Gwiritsani ntchito zida za analytics kuti muwunikire ma metrics ofunikira monga chinkhoswe, kufikira, ndi mitengo yodumphadumpha, ndi gwiritsani ntchito deta kuti muwongolere njira yanu pakapita nthawi.

Muyeneranso kuyang’ana zolemba zanu zomwe zidachita bwino kwambiri m’mbuyomu, ndikuwona zomwe zitha kutsanzira kapena kuwongolera pamenepo. Yang’anani mwatsatanetsatane zolemba zomwe zidachita bwino kwambiri mwa:

• Chidziwitso (ie, zolemba zomwe zili ndi chidwi)
• Chibwenzi (mwachitsanzo, mapositi omwe adapeza ndalama zochulukirachulukira)
• Zogulitsa/Magalimoto (mwachitsanzo, zolemba zomwe zidapangitsa kuti anthu azidina kwambiri)

Kenako, yang’anani nthawi yatsiku kapena sabata yomwe mudalemba zinthu zopambana, ndikuwona mitundu yamitundu yomwe imatuluka.

Kumbukirani, malo ochezera a pa Intaneti ndi malo omwe amasintha nthawi zonse, choncho khalani okonzeka kusintha ndi kubwereza pamene mukupita.

“Zingakhale zokhumudwitsa ngati mwagwira ntchito molimbika pamtengo koma osafika. Malangizo anga abwino kwambiri ndikukhala oleza mtima. Nthawi zina ma algorithm amafunikira nthawi yochulukirapo kuti akhazikitse zomwe zili zanu ndipo nthawi zina omvera anu amafunikira nthawi yochulukirapo kuti asangalale ndi zomwe mukupanga. Kusasinthasintha ndikofunikira, choncho pitilizani kuyesetsa! ”

Momwe mungapezere nthawi yanu yabwino kwambiri yotumizira pa TV ndi Moyens I/O

Umu ndi momwe mungapindulire zonse ziwiri.

Nthawi Yabwino Yosindikiza

Umu ndi momwe zimagwirira ntchito:

1. Malingaliro opangidwa: Moyens I/O amasanthula momwe mumaonera pazama TV m’masiku 30 apitawa kuti apereke malingaliro anu pa nthawi yabwino yosindikiza zomwe mwalemba.
2. Kugwirizana kwa nsanja: Kaya mukuwongolera Masamba a Facebook, maakaunti a Twitter, mbiri ya Bizinesi ya Instagram, Masamba a LinkedIn, Pinterest, YouTube, kapena TikTok, Moyens I/O angakuuzeni nthawi yomwe omvera anu amagwira kwambiri papulatifomu iliyonse.
3. Kukhazikitsa Kosavuta: Mukakhala ndi nthawi zomwe mukufuna kuti mutumize, kukonza zomwe mwalemba ndikwabwino. Ingodumphirani ku chida chokonzekera ku Moyens I/O ndikulumikiza zomwe muli nazo nthawi zabwinozo.

Nthawi Zovomerezeka mu Wolemba

Umu ndi momwe ungachepetsere moyo wanu:

1. Malangizo anzeru: Mukamapanga kapena kukonza positi mwa Wolemba, ingosankhani “Ndandani yamtsogolo” ndikulola Moyens I/O kuti akweze zolemetsa. Mudzapatsidwa nthawi zovomerezeka kutengera zomwe omvera anu amakumana nazo.
2. Kuwongolera mosalekeza: Mukatumiza zambiri, malingaliro a Moyens I/O amakhala anzeru. Pamene zidziwitso zanu zikukula, momwemonso zimachulukira kulondola kwa nthawi zomwe mukufuna kutumiza.