Ngati mutumiza kuzinthu zonse zamagulu nthawi imodzi, mumakhala pachiwopsezo choyang’ana ma spammy ndi otsatira okhumudwitsa. Nazi zomwe mungachite m’malo mwake.
Ndi malo ochezera ambiri oti muzitha kuyang’anira, zitha kukhala zokopa kutumiza ma media onse nthawi imodzi. Kodi izi zingatheke? Mwaukadaulo inde. Kodi ndi njira yabwino kwambiri? Osati ndendende.
Ndi zida zoyenera m’malo, inu mwamtheradi akhoza konzekerani zomwe mumalemba pamaakaunti angapo azama TV nthawi imodzi – bola mukuchita mosamala. Nazi zonse zomwe muyenera kudziwa kuti musunge mawonekedwe anu ochezera a pa Intaneti akuwoneka akatswiri panjira.
Kodi muyenera kutumiza maakaunti anu onse ochezera pa intaneti nthawi imodzi?
Monga mwina mwasonkhana pofika pano, kutumiza kumaakaunti anu onse ochezera pa intaneti sikukhala kwabwino panjira yanu yotsatsira.
Tilowa muzabwino ndi zoyipa mu positi iyi (komanso momwe mungachepetsere zovuta zina). Zonse zimatengera lingaliro limodzi lofunikira:
Kuti mupeze phindu lalikulu pakuchita khama (ndi ndalama), muyenera kukhala otanganidwa pamasamba oyenera ochezera m’njira yoyenera kuti mufikire omvera anu pomwe mukuwakondanso omvera, mafotokozedwe, ndi ma aligorivimu amtundu uliwonse.
Ndi pang’ono kuchita bwino.
Kodi izi zikutanthauza kuti muyenera kuyambira pachiwonetsero pa akaunti iliyonse? Ayi!
Ngakhale kutumiza kuphulika si njira yanzeru, mutha kugwiritsa ntchito zinthu zomwezo kuti mutumize kumaakaunti angapo azama TV nthawi imodzi – ndipo ndi zida zoyenera, mutha kuchita zonse kuchokera pazenera limodzi. (Pau!)
Zifukwa 6 zomwe zimachititsa kuti kutumizirana ma social media nthawi imodzi kumakhala kovuta
1. Mapulatifomu osiyanasiyana amakhala ndi omvera osiyanasiyana
Mwinamwake mumadziwa mwachibadwa kuti chiwerengero cha owerenga Facebook chimasiyana kwambiri ndi cha omvera pa Snapchat kapena LinkedIn.
Koma amasiyana bwanji? Ngati mukufunadi kulowa m’mutuwu, tili ndi zolemba zonse zodzaza ndi anthu opitilira 100 pamapulatifomu osiyanasiyana. Koma nayi kuyang’ana mwachangu pa kusiyana kwa kugwiritsa ntchito nsanja pakati pa anthu azaka zosiyanasiyana ku United States:
Gwero: Edison Research
Zinthu za kuchuluka kwa anthu zimakhudza mtundu wa zomwe mumapanga papulatifomu iliyonse. Sizingakhale zomveka kulankhula ndi akuluakulu akusukulu monga momwe mumalankhulira ndi akuluakulu.
2. Anthu amagwiritsa ntchito nsanja pazifukwa zosiyanasiyana
Ndikofunikiranso kulingalira kuti omvera pamapulatifomu osiyanasiyana amakhalapo pazinthu zosiyanasiyana.
Facebook ndiye nsanja yapamwamba yotumizirana mauthenga abwenzi ndi abale komanso kudziwa zomwe zikuchitika, pomwe Instagram imatsogolera pakufufuza zamtundu ndikugawana zithunzi ndi makanema. Pakadali pano, TikTok ikulamulira kwambiri kwa iwo omwe akufunafuna zoseketsa kapena zosangalatsa.
Zachidziwikire, izi zikutanthauzanso kuti anthu amayembekezera zinthu zosiyanasiyana kuchokera kumitundu yomwe amatsatira pamakina osiyanasiyana. Ngati mumagawana zomwezo pamapulatifomu onse, mukuphonya mwayi wotsamira pazokonda izi.
Mwachitsanzo, onani momwe Dominos adayendera zomwe zili pagulu la X ndi TikTok:
Retweet kwa ranch, ngati msuzi wa adyo. pic.twitter.com/LK2r55lfYc
– Pizza ya Domino (@dominos) Seputembara 28, 2023
@dominos
dip yomwe idzapambana zonse
♬ phokoso loyambirira – la Domino’s – Domino’s
Pomaliza, ganizirani kuti pafupifupi ogwiritsa ntchito onse ochezera pa intaneti ali ndi maakaunti pamapulatifomu angapo. Mwachitsanzo, opitilira 84% a ogwiritsa ntchito a TikTok alinso ndi maakaunti a Facebook. Ngati anthu amakutsatirani pamapulatifomu angapo (mwamwayi), adzakhumudwa kuwona zomwezo kangapo.
3. Anthu osiyanasiyana amakhala ndi chidwi nthawi zosiyanasiyana
Ndi dziko lalikulu kunjako, ndipo simungaganize kuti omvera anu onse ali pa intaneti panthawi yomwe ndi yabwino kwambiri kuti mutumize. Muyenera kumvetsetsa nthawi yabwino yotumizira papulatifomu iliyonse kuti mufikire omvera anu ambiri.
Yambani kuyesa kwaulere kwa masiku 30
Ngati bizinesiyi itatumizidwa kumapulatifomu onse nthawi imodzi, iwo angaphonye nthawi yawo yopambana imodzi kapena zonse ziwiri.
Kuchulukitsa zolemba zanu kumakupatsani mwayi wowoneka bwino komanso mwayi wabwino kwambiri woyambira nthawi yayitali. Kuchitapo kanthu koyambirira ndi chizindikiro chofunikira kwambiri kwa ma algorithms ambiri azama media, kotero izi zimakupatsaninso mwayi wabwino wokulitsa omvera anu. M’malo mwake…
4. Aliyense nsanja a aligorivimu ndi osiyana
Kutumiza zomwezo pa tchanelo chilichonse, popanda kukhathamiritsa ma aligorivimu a tchanelocho, kumachepetsa mphamvu ya zomwe mumalemba pamakanema onse.
Ngakhale ma aligorivimu osiyanasiyana papulatifomu imodzi amatha kukhala osiyana.
Ndipo kuti zikhale zovuta kwambiri, ma aligorivimu amenewo akusintha mosalekeza.
Ngakhale palibe malo ochezera a pa TV omwe amawulula ndendende momwe ma algorithms awo amagwirira ntchito, onse amakhala omasuka kwambiri pazomwe amagwiritsa ntchito powonetsa zomwe zili. Timakukumbani mwatsatanetsatane mu kalozera wathu wa ma algorithms pamasamba aliwonse ochezera.
5. Maukonde ali ndi mawonekedwe apadera azithunzi ndi malire amtundu
Zofunikira pamasamba ochezera a pa Intaneti zimatha kusiyana kwambiri. Chanelo chilichonse chili ndi zida zapadera zotumizira, monga:
- chithunzi/kanema wapamwamba kukula
- chithunzi/kanema mawonekedwe
- zofunikira zochepa komanso zapamwamba za pixel
- kutalika kwakope/chiwerengero cha zilembo
- kuphatikiza kwa ulalo
- magwiridwe antchito
Mwachitsanzo, Instagram imakonda makanema oyimirira. Facebook Reels imafuna kanema woyimirira, koma yopingasa imatha kugwira ntchito pa Facebook feed. Ndipo YouTube imangoyang’ana kanema wopingasa … pokhapokha mutatumiza ku YouTube Shorts.
Kutumiza zomveka bwino pamapulatifomu oyenera kumapangitsa kuti mafani anu aziwona zomwe mumakonda momwe mumafunira, zomwe zimakulitsa chidwi. Pamene kusaka kwachitukuko kumakhala kofunika kwambiri, ndikofunikiranso kumvetsetsa zofunikira za injini zosakira (SEO) papulatifomu iliyonse. Izi zimasiyana ndi zinthu za algorithm ndipo zingaphatikizepo zinthu monga: Ndipo, zowona, simungaganize kuti mawu osakira omwewo ndi ma hashtag azigwira ntchito pa SEO pamapulatifomu. (Kumbukirani kuti anthu amagwiritsa ntchito nsanja pazifukwa zosiyanasiyana ndipo amasaka mosiyanasiyana pakati pawo.) Ndi zonse zomwe zanenedwa, chowonadi ndichakuti oyang’anira malo ochezera a pa Intaneti nthawi zambiri sakhala ndi nthawi yopangira zinthu zosiyanasiyana papulatifomu iliyonse. Mwamwayi, pali njira yoti mudzaze mosavuta kalendala yanu yochezera, kusunga nthawi, ndi sinthani zomwe zili zofanana pazofunikira pa nsanja iliyonse. Umu ndi momwe mungasinthire pama media onse nthawi imodzi ndikusinthira zomwe zili patsamba lililonse. 1. Pitani kwanu Tsamba la Akaunti ndi Magulu Tumizani kuma media onse nthawi imodzi 6.png 2. Dinani Sinthani 3. Pansi pa Social Networks Ndili Ndi Mapata, dinani Onjezani malo ochezera a pa Intaneti 4. Sankhani akaunti kuti muwonjezere 5. Lowetsani mbiri yanu ndikulowa Tsopano mwakonzeka kutumiza ma media onse nthawi imodzi pogwiritsa ntchito template imodzi yomwe mutha kuyiyikanso panjira iliyonse. 2. Pansi Sindikizani kusankhani zotsitsa, ndikusankha tchanelo chomwe mukufuna kuti positi yanu iwonekere. 3. Onjezani kope lanu la positi mu Wopanga positi watsopano pansi Nkhani zoyambandikuwonjezera zithunzi kapena makanema kudzera pa Media gawo. Ino ndi nthawi yabwino yosungira ntchito yanu ngati zolemba! 4. Mudzafunika kusintha ndi kukhathamiritsa positi iliyonse ya tchanelo chomwe mukuyikapo. Kuti muchite izi, dinani batani logo ya network pafupi ndi zoyamba, ndikuwonjezera ma hashtag, zolemba zina, kapena ma tag omwe ali ogwirizana ndi nsanja iliyonse. Gwiritsani ntchito maupangiri owerengera anthu kuti muwonetsetse kuti mawu anu ndi kutalika koyenera, ndipo gwiritsani ntchito mwayi wokonza zithunzi ndi Canva kuti musinthe kukula kwa zithunzi ndikusintha zomwe zili. Tsopano popeza mwapanga zolemba zapa TV pa tchanelo chilichonse, mwakonzeka kuzipeza! 1. Ngati mwakonzeka kusindikiza nthawi yomweyo, dinani Tumizani tsopano pansi kumanja ngodya ya chophimba. Yesani tsopano kwaulere Tikukulimbikitsani kuti mufufuze zonse zomwe mwalemba musanadina batani losindikiza kapena ndandanda. Nazi mfundo zingapo zofunika kuziganizira. Sizikunena kuti kope lomwe mumalemba pa tchanelo chimodzi silingagwirizane ndi lina: Zachidziwikire, kuchuluka kwa zilembo sikuyenera kuwerengera zilembo zabwino kwambiri. Yang’anani positi yathu pautali woyenera wa positi papulatifomu iliyonse ndikuwongolera moyenerera. Ngati mukufuna thandizo kuti mupange mawu ofotokozera, yesani kugwiritsa ntchito OwlyWriter AI. Onetsetsani kuti mukudziwa kukula kwake komwe zithunzi ndi makanema anu ayenera kukhala papulatifomu iliyonse. Izi zimapangitsa kuti zinthu zanu ziziwoneka mwaukadaulo komanso zokopa chidwi. Tili ndi tsatanetsatane watsatanetsatane pamasinthidwe athu pazithunzi zapa media media pa intaneti iliyonse, koma nali pepala lothandizira kuti muyambe: Nazi zina zingapo zofunika kuziwona: Palibe choyipa kuposa kupanga malo abwino ochezera, makamaka ndi bwenzi lamtundu, kungolemba akaunti yolakwika. Anthu ndi mtundu amatha kugwiritsa ntchito kusiyanasiyana kwa zogwirira zawo pamapulatifomu osiyanasiyana, choncho fufuzani kawiri kuti muwonetsetse kuti muli nazo. Mwachitsanzo, podcast My Favorite Murder ndi @myfavoritemurder pa Facebook ndi Instagram koma @myfavmurder pa X.
Njira yoyenera yotumizira kumaakaunti angapo azama media
Lumikizani njira zanu zochezera ndi Moyens I/O
Pangani zolemba zanu zamagulu
Konzani ndikusindikiza zolemba zanu zapa social media
Mndandanda wazomwe mungatumize pama media onse nthawi imodzi
Kodi kukopera ndi kutalika koyenera?
Kodi zithunzi ndi makanema anu ndi kukula koyenera?
Kodi zomwe zili zikufanana ndi tchanelo?
Kodi mudayikapo maakaunti oyenera?
